Find clarity amid change

If you’re considering a career change—whether by choice, circumstance, or curiosity—and want a process as thoughtful as the roles you’re pursuing, you’ve come to the right place.

I’m Jared Redick, a San Francisco–based career coach and executive résumé writer, and I help professionals align possibility with reality.

Through a rigorous, introspective, and frequently fun approach to career development, I help professionals—from board directors and members of the C-suite to recent graduates and rising leaders—clarify their ambitions while developing credible materials that enable narrative flexibility, withstand high-level scrutiny, and maintain control over their personal brand.

The relationship between narrative control and professional identity

Why this relationship matters

As professionals rise into leadership, everything evolves: compensation, authority, influence—and complexity.

Yet paradoxically, the path forward often narrows.

Career, résumé, job search, and interview strategies that once worked for a wide-open field of unlimited promise must now signal readiness, credibility, fit, foresight, and evidence of the ability to lead from day one.

This is why one of The Redick Group’s core principles is “professional identities, brands, and futures built on proof, not promise,” and it’s why career shifts for professionals can feel complex.

What narrative control looks like in practice

Narrative control—the power to shape how your career story is told and perceived—is deeply intertwined with professional identity. As you move through leadership roles or consider new directions, the way you frame your experiences, achievements, and aspirations influences not only how others see you, but also how you see yourself.

This relationship matters because, in a world defined by constant disruption and heightened expectations, professionals who can articulate a genuine, cohesive story are better able to navigate their own change.

The process of crafting a compelling résumé, LinkedIn profile, and other branded materials is central to this work. These tools aren’t just the end result—they’re the practical means by which we explore and express your evolving professional identity, reflecting all the thoughtfulness, strategy, and self-discovery behind your next move.

 
The résumé is incredible, but it’s really a souvenir of something much bigger that unfolded in my own development during the process.
— VP of Strategy & Product, 2008
 

From chore to choice: a first step toward intentionality

If you’ve always thought of career planning as a chore, you’re not alone. I work with my clients to see this process as a chance to reset, grow, and take control.

The following questions invite everyone—from C-suite leaders to first-year professionals—to begin thinking differently about their careers, their goals, and the role they play in shaping them. Start by asking the right questions, and discover how intention can crack open new possibilities for your professional journey.

What kind of job seeker are you right now?

  • Active Job Seeker: You’re launching a search, and it’s okay if people know. You want to be ready to openly share your résumé and update LinkedIn accordingly.

  • Stealth Job Seeker: You’re exploring discreetly while still employed. Your brand—and especially your approach to your LinkedIn profile—requires nuance and strategy so you can signal readiness without raising suspicion.

  • Passive Job Seeker: You’re not actively looking, but you’re open. In fact, you’d like to quietly drop a few lures in the water and have résumé ready when recruiters come calling. 

Many professionals find themselves blending these roles—or wishing to move between them—depending on their goals, comfort level, and current employment status. The key is knowing how to stay quietly visible and strategically adaptable, especially on LinkedIn, so the right opportunities can find you no matter your current situation.

How many career directions are you pursuing?

  • One career target

  • Two to three career targets

  • Three or more, plus unknowns

The number of directions you’re considering will shape our research, strategy, and story development process—helping you build a proactive, flexible framework for your next move.

 
Our first call lit a fire under me that’s been smoldering for years. I’m excited to learn more about myself through this process.
— Head of Product for a FAANG Company, 2017
 

Thinking about working together?

This work is structured enough to keep momentum but flexible enough to allow deep thinking and unexpected insights. And yes—it can also be fun. I’ve developed a 3-step pre-engagement process to help you make the most of our first conversation, and to ensure we choose the path that best fits your career stage and goals.

If you’d like to take more control of your next chapter, here’s where to begin.


Step 1 of 3: Choose the path the best describes you

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One job target

“I know where I want to go and I really just need a great résumé.”

  • 1 career target

  • 3-5 weeks

This is the most direct of the three paths. Ideal when your direction is clear and you need your materials to match.

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Multiple paths

“I have multiple career ambitions and need a strategy.”

  • 2-3 career targets

  • 2-3 months

This program is ideal when you’re balancing two or more directions and want a single, integrated career narrative.

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Career curious

“I have some ideas, but want to explore what else is possible.”

  • 2-3 career targets + unknown job types

  • 3+ months

You're uncertain or navigating a major transition, this program explores, clarifies, and brands your possibilities.