CTOs, CIOs, and CMOs - This One's for You

A European client who's frequently at the cutting edge of technology and marketing yesterday forwarded HBR's The Rise of the Chief Marketing Technologist article by Scott Brinker (CTO at Ion Interactive) and Laura McLellan (research vice president at Gartner). 

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Yes, I Loathe the Term "Elevator Pitch"

Is it important to be able to talk about yourself at a high level? Yes. That's the purpose of developing an aggregate understanding about yourself and your career, which is really what an "elevator pitch" is. But that should lead to an in-depth conversation, in which you should be equally skilled. 

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The MBA: Overrated?

I work with MBAs all the time. Newly minted. Mid-career. Senior MBAs. They're all smart people, and pretty great to boot. But probably half struggle in the same ways the rest of us struggle, asking, "What's my value in the world?" and "What do I want to do next?"

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Giving Up On Writing a Friend's LinkedIn Recommendation? Try These Ideas First!

Let's face it. Writing a LinkedIn recommendation—even a really good one—isn't going to win you any literary awards. In fact, your beautifully crafted copy will these days be cemented to the absolute bottom of your subject's LinkedIn profile. No fame for you today.

So why try to write a great LinkedIn recommendation? Why not just dash off a few lines of well-trodden, risk-free copy used by so many others?

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Graceful, Shrewd & "Deceptively Simple" Hiring Advice from Apple's Angela Ahrednts

Angela's three LinkedIn Pulse posts, as of today's date, reflect a professional who is in possession of her strengths. Her June 23, 2014 "Starting Anew" post is particularly reflective, as she offers insights into the first 30-90 days of her own new job at Apple. 

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Google, A Vexing & Thrilling Conundrum

Still, working at Google is rightfully coveted, and Business Insider's recent Here's what it's REALLY like to work at Google, the 'world's most attractive' employer article offers a glimpse into the life of a Googler.

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Are CEOs Born or Molded?

As an executive résumé writer and career coach who has long-worked with Fortune 50 executives, I've also long-noticed that CEOs—somewhere in their early careers—either founded a company and drove it to success, or in some other way faced a wall of professional accountability that might have crushed their peers. 

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More News for Humanities Graduates Exploring Tech

If you're a recent or about to graduate humanities student, read the whole article, top to bottom. Then, if you're interested, start doing the research and the networking to make it happen. The way you think is valuable. 

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Humanities Students & Graduates: You're Needed in Silicon Valley

"Liberal arts majors take on a wide range of roles." Of interest, fourth on the list is folks in project management. When I reflect on the swath of project management professionals with whom I work up and down the west coast, a lot of them have degrees in the humanities. 

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When an MBA Isn't Enough: Learning From the Masters

From Ben Horowitz' "the hard thing about hard things is that they don't have a formula" to Jason Fried's coauthored startup book, 'Rework.' (If you missed it, be sure to catch my recent mention of Jason Fried's not-to-be-missed December 2012 blog post about the role mistakes play in our lives.)

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New York Times Reports on LinkedIn Development for Tomorrow's Leaders

If eighty percent of jobs are found through one's network—and we recently saw that even board seats follow the same 80/20 rule—then it stands to reason that one should start thinking about networking early.

For tomorrow's leaders still in school, it's not too soon to build a great LinkedIn profile, and the July 31 New York Times article Finding a Career in LinkedIn Profiles is a good start.

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